Association Analytics Blog

Debbie King


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Revolutionize the Way Your Organization Scrutinizes Data

Mar 9, 2018 3:20:35 PM / by Debbie King posted in Analytical Mind

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The Analytic Mindset is a way of thinking poised to revolutionize the way organizations scrutinize their data. Volume of data is one thing, but how you extract value from that data is proving to be much more significant. It drives an organization’s ability to illuminate the context in which their data is acquired, which in turn can optimize the processes, strategies, and tactics.

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The Analytical Mindset and Association Leaders

Jan 26, 2018 6:08:45 AM / by Debbie King posted in Analytical Mind

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Cultivating a data-guided culture (with an analytical mindset) is a challenge that you need to readily take on if you want your organization to remain relevant in the minds of your members and stay ahead in your respective industries. Those who choose not to embrace an analytical mindset will get left behind.

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How to Structure Your Association’s Data Analytics Team

Jan 19, 2018 6:37:38 AM / by Debbie King posted in Data Analytics for Associations, Association Analytics

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Having a data analytics team is essential for your organization to move forward with an analytics strategy and to drive a data-guided culture. Before you build your team and identify what roles you should hire and/or fill, you need to determine what your organization’s goals are and how data analytics can help you achieve those goals. It’s also good to recognize what responsibilities need to be created for you to attain those goals.

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Building Blocks for Creating an Analytics Strategy

Jan 10, 2018 6:52:01 AM / by Debbie King posted in Analytics Strategy and Roadmap

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An analytics strategy offers many benefits to your organization and now more than never, analytics is changing the way organizations run their day-to-day operations.

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5 Areas To Assess Using the DAMM—Data Analytics Maturity Model

Dec 29, 2017 6:13:49 AM / by Debbie King posted in Data Analytics Maturity Model, Data Analytics for Associations

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At ASAE Tech earlier this month, we shared our Data Analytics Maturity Model (DAMM) which is built for associations by association leaders. Designed as an assessment and high-level action plan, DAMM helps staff members identify where their organization is when it comes to taking a data-guided approach to overall strategy.

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2017 ASAE Tech Conference Recap

Dec 21, 2017 5:50:31 PM / by Debbie King posted in Data Analytics Maturity Model, Past Events

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The 2017 ASAE Tech Conference was yet another stellar event. Thank you to the entire ASAE team who managed the show—making it a wonderful experience for us to both participate and contribute. Some were there to learn, others to show and some just for fun! We were there for all three! 

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5 Data Discovery ProTips To Follow

Dec 15, 2017 6:38:34 AM / by Debbie King posted in Data Discovery

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There are some things to keep in mind when you infuse data discovery throughout your organization. But first, let's take a quick look back.

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4 Ways Data Visualization Drives Change

Dec 8, 2017 6:19:46 AM / by Debbie King posted in Data Visualization

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Data visualization amplifies your data storyThink of the elements that make up a strong and compelling story. They contain a tantalizing plot, well-developed characters, a climax, and satisfying conclusion. You read books or watch movies that keep you captivated from start to finish and leave you wanting more.

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Developing Meaningful KPIs to Get More from Data Analytics

Nov 30, 2017 6:06:31 AM / by Debbie King posted in Data Analytics for Associations, Presentation

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As the days grow shorter and end of the year lists start appearing in our feeds, it’s natural to take a retrospective view on the past year and to begin thinking about what we could do differently for 2018 regarding data analytics.

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4 Essentials to Ensure a Successful Customer Journey Analytics Plan

Nov 22, 2017 6:44:05 AM / by Debbie King posted in Data Analytics for Associations

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While the customer journey isn’t a new concept, the science behind customer journey analytics is still relatively new, but is slowly gaining popularity. By 2018, 60% of organizations will be adopting customer journey analytics into their organizational strategy.

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