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Blog Posts

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data mining - Oct 3, 2016

How to Determine What Data to Combine

There is a lot of value in combining data from one business area with data from another business area. Similar to a jigsaw puzzle, when we combine data sets and put the pieces together, we get a complete picture of customers,...
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Data Visualization - Sep 8, 2015

Planes, Trains, Automobiles… and Meetings

Each Labor Day weekend, analysts discuss the impact of gasoline prices and other factors on travel driven by an extra day off and the symbolic end of summer. Some estimates indicate that a greater number of travelers by car ...
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Data Visualization - Nov 18, 2013

How to Choose the Right Visualization for your Association

Choosing the right data visualization is as important as choosing the right outfit to wear to an important meeting. Although your alma mater’s sweatshirt is perfect for the ball game, a suit and tie is more appropriate when...
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Data Visualization - Sep 30, 2013

Data Discovery – a "Bicycle for the Mind"

Steve Jobs said that computers are like a "bicycle for the mind" allowing us to go further faster with less effort.  Within the field of business intelligence, I believe data discovery should be the same, amplifying our...
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Data Visualization - Jul 1, 2013

The Value of Data Discovery for Associations

The Magic Quadrant In February 2013, Gartner Inc. released an important report entitled Magic Quadrant for Business Intelligence and Analytics Platforms which details the current state of the business intelligence (BI) market...
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