Association Analytics Blog

Engage Your Members with Custom Dimensions in Google Analytics

Feb 24, 2014 6:00:29 AM / by Debbie King posted in Data Quality Management, Business Intelligence, Google Analytics

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In December we posted a blog about how and why it is recommended to upgrade your association’s Google Analytics account to the Universal Analytics tracking code format.  By now it is expected you have, unless you are using one of the features that prevents your association from doing so.  With Universal Analytics in place, it is time to take a look at adding more value to your analytics by creating custom dimensions and/or metrics.

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Prevent Data Dust at Your Association

Jan 20, 2014 6:00:28 AM / by Debbie King posted in Data Quality Management

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There was a really great article posted a few weeks ago on LinkedIn called “Digging through the Data: How to Separate Quality from Quantity,” that is worth sharing and supplementing with additional examples.

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How to Create a Common Language Dictionary and Data Quality Scorecard

Sep 9, 2013 6:00:36 AM / by Tamsen Haught posted in Data Quality Management, Business Intelligence

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In our previous two posts we describe how to create an association Data Quality Management Plan and how to perform a Data Quality Assessment.  In this last post in the three-part series we explain how to create a Common Language Dictionary and Data Quality Scorecard, as well as how to tackle data cleansing.

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How to Perform an Association Data Quality Assessment

Sep 4, 2013 6:00:51 AM / by Tamsen Haught posted in Data Quality Management, Business Intelligence

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In part two of our Data Quality Management (DQM) series, we outline how to assess your association's data quality.  The two primary goals of a data quality assessment are:

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How to Create an Association Data Quality Management Plan

Aug 26, 2013 6:00:00 AM / by Tamsen Haught posted in Data Quality Management, Business Intelligence

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We are often asked what we consider the most important aspect of an association's Business Intelligence initiative.   Based on our many years of experience, we find that Data Quality Management (DQM) is one of the most important and often overlooked components of Business Intelligence.

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How to Create a Data Inventory for Associations and Nonprofits

Jul 8, 2013 6:00:35 AM / by Debbie King posted in data inventory, Data Quality Management, associations, data, data quality, inventory, Business Intelligence, business intelligence project management, nonprofits

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Locating Your Data

Do you know where all your data is? Associations, like all businesses, have so many working parts that it can be difficult and time consuming to keep information both centralized and easily assessable. However, in the age of data analytics, it has become even more critical to know the location and importance of your data in order to use it to fulfill your mission.

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How Can Associations Use SQL 2012 Data Quality Services (DQS)?

Jun 24, 2013 6:22:26 PM / by Debbie King posted in data governance, Data Quality Management, associations, data discovery, data quality management, Business Intelligence, business intelligence

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This is what bad data is like...
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Business Intelligence Trends 2013

Apr 11, 2013 3:12:18 PM / by Debbie King posted in Data Quality Management, Data Visualization, associations, big data, data visualization, Business Intelligence, business intelligence, hadoop, predictive analytics

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Although the term "Business Intelligence" is so overused that it is almost meaningless, what is important to know is that advances in data science and analytics are affecting everyone - every day.  Tableau outlines important trends in this field for 2013. What do these trends mean to your association?

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Association Data Visualization: 5 Steps You Need to Know

Mar 31, 2013 11:08:21 AM / by Debbie King posted in Data Quality Management, associations, data visualization, Business Intelligence, business intelligence, Reporting tools

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5 Steps to Visualize Association Data

Big Data, business intelligence, analytics…..these terms have been buzz words headlining most association conferences this past year. When DSK presented at the ASAE Tech Conference last December, 80% of respondents to our straw poll noted their #1 question was “How do I get started with BI?” DSK has defined 5 Steps that form a framework for analytics and business intelligence initiatives for associations:

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Data is an Asset

Feb 11, 2013 8:00:05 AM / by Debbie King posted in data governance, data mining, Data Quality Management, associations, big data, data integrity, data quality management, Business Intelligence

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Data is one of the most important assets an association has because it defines each association’s uniqueness. You have data on members and prospects, their interests and purchases, your events, speakers, your content, social media, press, your staff, budget, strategic plan, and much more. But is your data accurate and are you using it fully? Your data is an asset and should be carefully cultivated, managed and refined into information which will allow you to better serve your community and ensure you remain viable in today’s competitive landscape.

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