Association Analytics Blog

Planes, Trains, Automobiles… and Meetings

Sep 8, 2015 8:07:11 AM / by Matt Lesnak posted in Data Visualization, Data Analytics for Associations, data discovery, data quality management, data visualization, member engagement, Tableau, analytics, Association Analytics, Business Intelligence, business intelligence

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Each Labor Day weekend, analysts discuss the impact of gasoline prices and other factors on travel driven by an extra day off and the symbolic end of summer. Some estimates indicate that a greater number of travelers by car saved a collective $1.4 billion this year, much of which was spent elsewhere during trips.

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For Nonprofits and Associations, the Time is Now for BI

Jan 27, 2014 6:00:28 AM / by Jasmin Ritchie posted in associations, member engagement, BI, Business Intelligence, business intelligence, nonprofits

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Business Intelligence can improve nonprofit and association decision making.  Most of us are familiar with the scenario where we extract information from a variety of different systems that each serve their own purpose, but are not integrated.  In recent years, there has been a push to integrate systems or to try to put everything into one multi-purpose system, like an AMS (Association Management System) or CRM (Customer Relationship Management).  There are certainly benefits to this especially for the front-end users and customer service representatives.  However, there are challenges as well.  For example, it often will slow down a transactional system to store every email that was ever sent to a member.  It may also be cost prohibitive to have a real-time integration between all of your systems.

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