Blog Posts

8 min read

Webinar Recap: Getting Creative with Virtual Events

We sat down with Blue Sky eLearn for a live presentation and Q&A on how to get creative with your upcoming virtual event. There were some great ideas shared in the presentation (video link shared below) and many more ideas...
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7 min read

How Member Engagement Data Can Help Associations Remain Relevant

The shift to online member engagement seems to be accelerating because of the crisis at hand. According to a recent article from AssociationsNow, a majority of association leaders are expanding investment in digital channels...
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2 min read

How My Team is Adapting to Work from Home

Now that everyone has settled in to working from home, I wanted to open a discussion on best practices for working remotely. Specifically, I would love to hear how you are managing a team that is used to being in an office but...
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4 min read

How Predictive Analytics Increases Customer Lifetime Value

Predictive analytics is one of the most promising technologies for data-driven associations today. This type of advanced analytics can be leveraged to provide real-time insights and predictions for future outcomes. By...
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10 min read

Creating a Data Culture for Your Association in 2020

Over the last decade, associations have embraced digital channels for member engagement and other business transactions. Looking ahead to the next decade, we predict that more associations will make it a priority to develop a...
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